91成人导航

As the Golden State Warriors battle the Dallas Mavericks for a berth in the National Basketball Association Finals, millions of viewers and attendees are seeing the behind-the-scenes work of 91成人导航 alumna Nicole Rios Barbour 鈥�07.

Barbour is vice president of partnership development for the Warriors and has had a hand in securing partnerships with major brands in her 15-year tenure including Chase, Clorox, Oracle, Adobe, Car Max and more.听

鈥淭he thing I enjoy most about my role is to be able to dream up new ideas, get a partner excited about it, get one of our sponsors excited about it, have them sign off, and then see it come to life,鈥� Barbour said.

Barbour was hired as an intern with the Warriors shortly after she received her undergraduate degree in sport management. Over the next decade and a half, she worked her way up to her current position. She credits the real-world experiences she had at 91成人导航 and her ability to apply what she learned as something that sets her apart.听

She also credits 91成人导航 with teaching her how to develop relationships.

鈥淲hat I learned at 91成人导航 in terms of how to connect with people, build on to relationships and establish trust really made me feel prepared going out into this business where relationships truly matter,鈥� she said.

Barbour points to many exciting moments with the Warriors, but highlights one accomplishment that stands above the rest: Thrive City, the restaurant and retail area outside the Chase Center where the Warriors play. It was part of the construction of the arena in 2019, but it鈥檚 only now getting full use after more than two years of COVID.听

鈥淚t is a space that we never thought of when I first joined the Warriors,鈥� she said. 鈥淏ut as we've grown and developed into a sports and entertainment business, being able to put my signature on something that's going to be around for generations for the Bay Area to enjoy is something I'm proud of.鈥�

In addition to partnerships she has helped build, Barbour has been a part of a team that has won three NBA championships (2015, 2017 and 2018) and is seeking its fourth.听

For Barbour, that is what it鈥檚 about.

鈥淭hat excitement鈥攂eing part of a team, being part of something bigger than the bottom line鈥攔eally drove my excitement to a degree in sports management.鈥�

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